First-party data and the importance of “owning” your customer data is a hot topic among marketers right now. The marketing landscape is constantly evolving and the rules regarding the handling of customer data and personal data are now being tightened further. We have gathered everything you need to know about first-party data, changes in legislation and future trends in this blog post.
Share this article
5 eggcellent Easter marketing tips
We are heading towards brighter times and Easter is approaching. Therefore, it’s time to start planning for a colorful Easter campaign. Easter is a perfect ...
Read More
Successful email marketing during Black Friday
For retailers, Black Friday is one of, if not the biggest sales event of the year. There is a possibility to compensate for lost revenue ...
Read More
Effective ways to increase summer sales using SMS
Encourage repeat purchases using SMS By using SMS sending and the full potential of mobile marketing, you can reach more customers, increase conversion and encourage ...
Read More