Unseald Radar and Rule integration
The integration between Rule and Radar gives you a powerful add-on tool that automatically builds customer segments based on behavioral data. Radar analyzes what your customers are doing, what they are interested in, their behavioral patterns, conversions, and creates constantly updated profiles that you can act on in real time. Everything happens automatically, without the need for manual analysis or external systems. Make faster decisions and reach the right person at the right time, right inside Rule.
Radar is an insight tool developed by Unseald, which helps you understand your customers in depth, directly in Rule. Through automatic tags and real-time segmentation, you get a clear overview of age, interests, loyalty, buying behavior and much more. Radar gives you insights into who the customer is, what engages and what they are about to do next. All without the need to set up external integrations. Radar works standalone and seamlessly as an analytics layer on top of your existing marketing.
With Radar in Rule, you get access to automatic tags that are continuously updated, and segments that can be used directly in your email and SMS communication. The segments are based on, for example, purchasing power, churn risk, curiosity, abandoned cart, as well as demographics and engagement level. Everything happens directly in Rule, without you having to leave the platform.
- Create customer profiles that show who is ready to buy – right now
- Capture abandoned carts and turn churn risk into repurchase
- Identify your most valuable customers
- Send the right message to the right recipient
- Maximize conversion and LTV – fully automatic
When you integrate Radar with Rule, you can:
- Create “ready to buy” segments automatically
- See which customers are showing signs of churn
- Identify abandoned baskets and follow up
- Using your segments to find lookalikes to advertise to via Google Ads, Meta and TikTok Ads
- Understanding the entire customer journey – from first click to loyal repeat buyer
- Building hyper-personalized communication without coding
- Get started in under 5 minutes
