- Rule for e-commerce & retail
From click to customer - creating customer journeys that convert
Rule helps e-commerce and retail companies communicate at every stage of the customer journey. Automated, personalized and integrated with your existing systems. Build loyalty, increase repurchases and sell more, without unnecessary manual work.
Rated 4.8/5 on G2
- The customer journey from start to finish
Create communications that keep customers coming back
With Rule, you can create relevant, automated customer journeys that follow the customer throughout the buying journey – from first visit to repeat purchase.
Communicate in multiple channels, build relationships and let every touchpoint contribute to increased sales.
Newsletters & campaigns
Build brand and drive traffic to your store with newsletters and campaigns that feel personalized. Segment by interest, behavior, and purchase history to maximize accuracy.
Digital receipts & order confirmations
Turn transactional messaging into a sales channel. Add recommendations, promotions or inspiration to your digital receipts and order emails – just when the customer is most engaged.
SMS & RCS
Reach your customers directly, in real time. With
Automated flows
Create automated mailings such as welcome emails, cart reminders, birthday greetings, winback campaigns and loyalty programs. The flows can be combined with email, SMS and RCS – so you reach every customer in the right channel at the right time.
A complete platform for e-mail, SMS, RCS and digital receipts
Powerful segmentation and personalization based on customer data
Ready-made integrations with +150 e-commerce systems
Unlimited mailings and automations – grow without limits
GDPR-secure handling of all customer data
Swedish support and local presence when you need help
Measurable impact: increased sales, time savings and more loyal customers
- What you can do in Rule
More repeat customers - less manual work
With Rule, you can create relevant, automated customer journeys that follow the customer throughout the buying journey – from first visit to repeat purchase. Communicate across multiple channels, build relationships, and let every touchpoint contribute to increased sales.
Work smarter with all your data in one place
Build customer loyalty that lasts over time
Drive additional sales automatically
Connect Rule to your existing systems
Rule integrates seamlessly with your systems to maximize the impact of your communications. Here you can find all our +150
Hear it from our customers
"We started working with Rule because we wanted to invest more in our automations, newsletters and SMS mailings and felt limited in the program we previously used. We were advised about Rule by people in the industry and felt that they matched the needs we had."
"With Rule, we can create tailored communications that truly put the customer's needs first by ensuring our customers can take full advantage of what we have to offer. Guiding our customers to make informed choices about their health, wellbeing and fitness, not just from the outset but throughout their life journey, is at the heart of our partnership with Rule."
"With Rule, in addition to making centralized mailings, we also have the opportunity for each company in the chain to make their own mailings to their end customers. This means that the end customer never has to notice our set of contact lists."
Book a free demo!
Curious about what value Rule can create for you and your business? Book a free demo with us and we will guide you through the platform and all its features.
Discover how Rule and smart communication can help you create stronger engagement, improve attendee experiences and drive growth for your events.
Frequently asked questions in e-commerce & retail
Yes, it does. Rule has ready-made integrations with WooCommerce, Shopify, Starweb, and several other platforms.
Absolutely. Rule allows you to combine multiple channels into a single customer flow.
Yes, you can. You can reach customers with modern, interactive messages directly in your mobile messaging app.
All at once, today. All you have to do is create a free account in Rule and start communicating.